TY  - BOOK
AU  - GUPTA,VIPIN
TI  - BUSINESS POLICY AND STRATEGIC MANAGEMENT: CONCEPTS & APPLICATIONS
SN  - 8120328620
U1  - 658.4012,GUP 
PY  - 2006///
CY  - NEW DELHI
PB  - PHI
KW  - EXECUTIVE MANAGEMENT
KW  - Section A: BUSINESS STRATEGY 1. Business Policy and Strategic Management—An Introduction 2. Strategic Intent  3. Business Strategy Formulation  4. Strategic Functions and Functional Strategies 5. Internal Analysis  6. External Analysis 7. Competitive Gaming Strategy Section B: CORPORATE STRATEGY  8. Corporate Strategy Formulation 9. International Strategies 10. Strategic Organizational Design  11. Learning and Knowledge Organization Strategy 12. Public and Non-profit Organizations’ Strategy 13. Family and Micro Business Strategy  14. Internetworking and E-Business Strategy Section C: ENACTMENT STRATEGY 15. Strategic Business Model 16. Strategic Innovation and Technology Management 17. Strategic Leadership 18. Corporate Governance and Business Ethics 19. Strategic Planning and Change Management 20. Strategic Control
ER  -