TY  - BOOK
AU  - MAMORIA, C. B.
AU  - MARKETING AN OVERVIEW, HISTORICAL PERSPECTIVE OF MARKETING AND APPAROHES TO THE STUDY, MODERN MARKETING CONCEPT,THE MARKETING SYSTEM INCLUDING MARKETING MIX THE MARKETING SYSTEM MARKETING PROCESS AND EXTRA MIC ENVIRON MENTAL FACTORS
TI  - MARKETING MANAGEMENT 
SN  - 8122501389
U1  - 658.8,MAM 
PY  - 1984///
CY  - NEW DELHI 
PB  - KITAB MAHAL
KW  - MARKETING MANAGEMENT
ER  -