000			00922nam a22001577a 4500
003			SGT
020			_a9788131761045
100			_aSAUNDERS,MARK
245			_aRESEARCH METHODS FOR BUSINESS STUDENTS
250			_a5TH
260			_aNEW DELHI _bPEARSON _c2014
300			_a614
650			_aRESEARCH METHODS
653			_aThe nature of business and management research and structure of this book Formulating and clarifying the research topic Critically reviewing the literature Understanding research philosophies and approaches Formulating the research design Negotiating access and research ethics Selecting samples Using secondary data Collecting primary data through observation Collecting primary data using semi-structured, in-depth and group interviews Collecting primary data using questionnaires Analysing quantitative data Analysing qualitative data Writing and presenting your project report
942			_2ddc _cFCM
999			_c10727 _d10727