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ZIKMUND, WILLIAM G

BUSINESS RESEARCH METHODS - 8TH - NEW DELHI CENGAGE LEARNING 2016 - 746

ISBN: 9788131520369

Subjects--Topical Terms:
MANAGEMENT RESEARCH METHODS

Subjects--Index Terms: BEGINNING STAGES OF THE RESEARCH PROCESS, RESEARCH METHODS FOR COLLECTING PRIMARY DATA, MEASUREMENT CONCEPTS, SAMPLING AND FIELDWORK, DATA ANALYSIS AND PRESENTATION, COMPREHENSIVE CASES WITH COMPUTERIZED DATABASES

Dewey Class. No.: 658.0072,ZIK