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THE FUNDAMENTALS OF ADVERTISING (Record no. 17066)

000 -LEADER
fixed length control field	00299nam a22001337a 4500
003 - CONTROL NUMBER IDENTIFIER
control field	SGT
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0-434-92330-3
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	659
Item number	T90W
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	WILMSHURST, JOHN
245 ## - TITLE STATEMENT
Title	THE FUNDAMENTALS OF ADVERTISING
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	LONDON
Name of publisher, distributor, etc	HEINMANN PUB
Year of Publication	1990
300 ## - PAGE DESCRIPTION
No. of Pages	267
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Books

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Permanent location	Current location	Shelving location	Date acquired	Vendor Name	Cost, normal purchase price	SGTU	Total Checkouts	Full call number	Accession No. (Barcode)	Date last seen	Bill Date	Koha item type
				Not For Loan	MASS COMMUNICATION	SGT Science & Social Sciences Library	SGT Science & Social Sciences Library	Reference Book	06/03/2019	AMAZON	325.00	SGTU		659 T90W	MC588	06/03/2019	06/03/2019	Books