ADVERTISING AND PROMOTION (Record no. 22584)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00314nam a22001457a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SGT |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 93-5460-080-8 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | BEL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | BELCH, GEORGE E. |
| 245 ## - TITLE STATEMENT | |
| Title | ADVERTISING AND PROMOTION |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12TH |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | INDIA |
| Name of publisher, distributor, etc | MCGRAW HILL |
| Year of Publication | 2022 |
| 300 ## - PAGE DESCRIPTION | |
| No. of Pages | 712 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent location | Current location | Shelving location | Date acquired | Vendor Name | Cost, normal purchase price | SGTU | Total Checkouts | Full call number | Accession No. (Barcode) | Date last seen | Bill Date | Koha item type | Bill Number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MASS COMMUNICATION | SGT Science & Social Sciences Library | SGT Science & Social Sciences Library | Text Book | 16/04/2022 | KALYANI PUB. | 995.00 | SGTU | 659.1 BEL | MC1121 | 16/04/2022 | Books | GV455 | |||||||
| MASS COMMUNICATION | SGT Science & Social Sciences Library | SGT Science & Social Sciences Library | Text Book | 16/04/2022 | KALYANI PUB. | 995.00 | SGTU | 659.1 BEL | MC1122 | 16/04/2022 | Books | GV455 | |||||||
| MASS COMMUNICATION | SGT Science & Social Sciences Library | SGT Science & Social Sciences Library | Text Book | 16/04/2022 | KALYANI PUB. | 995.00 | SGTU | 659.1 BEL | MC1123 | 16/04/2022 | Books | GV455 | |||||||
| MASS COMMUNICATION | SGT Science & Social Sciences Library | SGT Science & Social Sciences Library | Text Book | 16/04/2022 | KALYANI PUB. | 995.00 | SGTU | 659.1 BEL | MC1124 | 16/04/2022 | Books | GV455 | |||||||
| MASS COMMUNICATION | SGT Science & Social Sciences Library | SGT Science & Social Sciences Library | Text Book | 16/04/2022 | KALYANI PUB. | 995.00 | SGTU | 659.1 BEL | MC1125 | 16/04/2022 | Books | GV455 |