MARKETING MANAGEMENT (Record no. 25710)

000 -LEADER
fixed length control field 00347nam a22001577a 4500
003 - CONTROL NUMBER IDENTIFIER
control field SGT
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-93-560-6266-5
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLER, PHILIP
245 ## - TITLE STATEMENT
Title MARKETING MANAGEMENT
250 ## - EDITION STATEMENT
Edition statement 16TH
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc INDIA
Name of publisher, distributor, etc PEARSON
Year of Publication 2023
300 ## - PAGE DESCRIPTION
No. of Pages 596
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
942 ## - ADDED ENTRY ELEMENTS (KOHA)
-- 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Vendor Name Cost, normal purchase price SGTU Full call number Accession No. (Barcode) Date last seen Bill Date Koha item type Bill Number Total Checkouts Date last borrowed
        Not For Loan SGT Science & Social Sciences Library SGT Science & Social Sciences Library Reference Book 22/02/2024 BIRJWASI 1300.00 SGTU 658.8 KOT AG2497 22/02/2024   Books BW/000108    
          SGT Science & Social Sciences Library SGT Science & Social Sciences Library Text Book 22/02/2024 BIRJWASI 1300.00 SGTU 658.8 KOT AG2498 22/02/2024   Books BW/000108    
          SGT Science & Social Sciences Library SGT Science & Social Sciences Library Text Book 22/02/2024 BIRJWASI 1300.00 SGTU 658.8 KOT AG2499 22/02/2024   Books BW/000108    
          SGT Science & Social Sciences Library SGT Science & Social Sciences Library Text Book 22/02/2024 BIRJWASI 1300.00 SGTU 658.8 KOT AG2500 15/04/2024   Books BW/000108 1 04/04/2024