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MARKETING COMMUNICATIONS INDUTRY (Record no. 9539)

000 -LEADER
fixed length control field	00360nam a22001577a 4500
003 - CONTROL NUMBER IDENTIFIER
control field	SGT
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9788178298689
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.80954,JAI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	JAIN, GAUTAM RAJ
245 ## - TITLE STATEMENT
Title	MARKETING COMMUNICATIONS INDUTRY
250 ## - EDITION STATEMENT
Edition statement	1ST
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	NEW DELHI
Name of publisher, distributor, etc	RESPONCE BOOKS
Year of Publication	2008
300 ## - PAGE DESCRIPTION
No. of Pages	189
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	MARKING MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	FCM Books

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Permanent location	Current location	Shelving location	Date acquired	Vendor Name	Cost, normal purchase price	SGTU	Full call number	Accession No. (Barcode)	Date last seen	Bill Date	Koha item type
				Not For Loan	COMMERCE MANAGEMENT	SGT Science & Social Sciences Library	SGT Science & Social Sciences Library	Reference Book	14/07/2016	GIFT BY DR. J.D. SINGH	270.00	SGTU	658.80954,JAI	CM1242	14/07/2016	14/07/2016	FCM Books